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How We Use GoHighLevel To Manage Our Fitness Studio
Boost Your Fitness Studio: GoHighLevel Management in Action
Estimated read time: 1 minute 51 seconds.
Dear Fitpreneurs,
When you own a fitness studio, you wear a lot of hats.
Especially when you’re coaching, it’s hard to keep up with everything.
Since October, we’ve been able to generate:
Leads = 1079
Booked Appointments = 220
Taken Appointments = 132
Sales = 99
The truth is, we couldn't have done it without our secret weapon… GoHighLevel*.
Here’s how a $97/month tool has helped generate thousands in monthly revenue:
#1 - Appointment Funnel
Before we launched, we set up a simple 3-step appointment funnel.
This made it easy for people to book a free consultation.
Once they scheduled the appointment, the page redirected to a list of FAQs.
This was a great way to cover any objections and add a visual touchpoint before the appointment.
#2 - Sales Pipeline
When there's a lot of leads, you need a pipeline to manage them.
We split our pipeline into the following columns:
Lead
Appointment Booked
Appointment No Show
Appointment Cancelled
Closed
No Closed
Recommit
Cancelled
With this page, we follow someone from the moment they spot our ads to when they join us as a monthly member.
#3 - Onboarding Funnel
Whenever a new member signs up, there’s a lot we need them to do.
To avoid overwhelming them, we leave everything to our automated onboarding funnel.
Once we receive payment, we drag their name over to the “Closed” column in our pipeline.
This triggers an email with a link to complete the process.
#4 - Email/SMS Automations
We have a series of automations working 24/7 in the background.
For example, if someone sees an ad at 11pm, we have emails and texts in place to push them to schedule an appointment.
There are also auto notifications to remind us to arrange check-ins with members.
(And we’ve even set up alerts to buy a gift when a client's birthday is approaching).
#5 - Website
After 3 months of opening, we finally built our website. (Yipee!)
Luckily, you can do this in GoHighLevel too without much stress.
Now we connect all our forms and automations in one place without other paid platforms.
Note: Most people think a website is the first thing they need when launching a fitness studio. But we left it until last. The funnels referenced beforehand were enough to get to capacity. Don’t overcomplicate it.
#6 - Communication
One other big bonus of GoHighLevel* is its ability to keep all communication central.
With 1,709 leads and 70 active members, it’s hard to stay on-top of everything.
So we filter everything into our “Conversations” window.
This means we get back to people fast and even ring/send texts under a company mobile number.
Final Words…
I won't lie. All these funnels and automations took a while to build.
But all that work now means we now spend less than 4 hours/week operating our studio.
We never let a lead slip through the cracks and we rarely get client emails anymore.
That's why mastering your CRM can be the best thing you do for your business.
That’s it from us. Reply any time…
Cardy Brothers
*Every link with an asterisk is tied to our affiliate partners. When you click on these links and make a purchase, we earn a direct commission.
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